Shop

Hey! Welcome to the WebShop!
Here you’ll find my range of pre spec’d Ready to Roll Wheelsets and more!

Also listed are all my WINTER CLEARANCE Wheelsets at excellent prices to These include ex demo highly rates review wheels, special custom wheelsets made for trade shows and my choice of well spec’d handbuilt hoops crafted from components already in stock.  Take a a look and grab yourself a bargain: there’s only pair of each available and once they’re gone, they’re gone!

 Want to book yourself on one of my famed Wheelbuilding Weekender Courses? Scroll Down and it’s there too :-).

Ready To Roll makes handmade wheels simple.

We’ve taken our most popular custom builds and packaged them up into easy-to-understand, easy-to-order wheel sets. 

That means all the quality, precision and craftsmanship of handmade, custom wheels without the puzzling, head-scratching and email back-and-forth.

And, as an added bonus, Ready To Roll wheels are more affordable than custom with a range of discounts offered on labour. 

Ready To Roll is available in three collections:

• Journey: The best of value and performance. An entry-level collection that’s super-competitively priced, beautifully built, customisable and perfect for riders that need a great wheelset on a more modest budget.
• Club: The very best of high-end and handbuilt, balancing performance and value to keep everyday riders and weekend warriors rolling season after season. Hard-charging wheels that are priced to go head-to-head with the big brands.
• Bomber: Our Premium Range of high-end alloy wheels featuring, built with DT Swiss, Hope and Bitex. A wide range of customisation options allow for a wheelset that’s perfectly matched to you and your ride.

Still want full custom? Head to our custom, hand-built wheels page.